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India's Independent Real Estate Intelligence Platform

Built to give every
Indian buyer
an unfair advantage.

PropIQ is India's first fully independent, editorially uncompromised real estate research platform. No developer advertising. No sponsored reviews. No conflicts of interest. Just rigorous analysis — delivered free, to everyone.

100+
Project Appraisals
1L+
Agent Listings
16
Free Calculators
18
Cities Covered
₹0
Cost to Users
scroll
About PropIQ World

Real estate intelligence,
finally on the buyer's side.

India's ₹24 lakh crore real estate market is one of the most significant — and most opaque — in the world. Buyers commit crores based on developer brochures, biased portals and word of mouth. PropIQ exists to change that.

We are India's first fully independent real estate intelligence platform — built on the principle that every buyer deserves the same quality of research that institutional investors pay lakhs for. We publish it free. No developer pays us. No project buys a review. Every appraisal, rating, and verdict is editorially independent and researcher-signed.

Our 100+ analyst-grade project appraisals cover everything from RERA compliance and construction quality to fair value assessment and builder litigation history. Our builder intelligence profiles rate 20+ developers across delivery track record, financial stability and buyer sentiment. Our 16 free calculators — EMI, stamp duty, capital gains, BRRRR, rental ROI, net proceeds — give buyers tools that were previously locked behind expensive consultants.

And now, with India's most comprehensive real estate agent directory — 80,000+ verified brokers across 18 cities — we're connecting buyers and sellers directly, without referral fees, without middlemen.

PropIQ is not a portal. Not an aggregator. Not a lead generation engine. It is a research platform — built with the rigour of institutional finance and the accessibility of the open web.

🔍
Independent Research
Every project review is researcher-authored with no developer input. RERA filings, court records, delivery data — verified from primary sources. We flag discrepancies. We remove sentiment sections for unoccupied projects. We call it as we see it.
⚖️
No Conflicts of Interest
PropIQ carries zero developer advertising. No banner ads. No sponsored rankings. No "featured project" placements. The platform cannot be bought — ensuring every rating and verdict reflects genuine analysis, not commercial relationships.
🏗️
Built for Scale
500+ SEO-optimised pages. 18-city agent directory. Schema-marked project pages. Mobile-first architecture. Core Web Vitals optimised. Built to rank, built to serve millions — with technical infrastructure that rivals platforms 100x our size.
🇮🇳
Made for India
Built specifically for the Indian real estate context — UP RERA, TSRERA, KA RERA, HRERA, MahaRERA. Stamp duty state-wise. Circle rates district-wise. NRI investment guidance. The nuances that generic portals miss, we cover methodically.
The Opportunity

Why PropIQ is a
once-in-a-decade bet.

01
A Market Starved of Truth
India's real estate market moves ₹24 lakh crore annually. There is no Bloomberg, no Morningstar, no independent research firm for Indian residential property. PropIQ is building exactly that — and building it first.
₹24L Cr market · 0 independent research platforms
02
SEO Moat Already Being Built
500+ pages of structured, schema-marked, RERA-verified content. Project reviews. Builder profiles. City guides. Area insights. Agent directories. Each page is a long-tail search asset that compounds in organic value over time — a moat that takes years to replicate.
500+ pages · Schema markup · City + project coverage
03
Multiple Revenue Pathways
Premium reports. Developer due diligence subscriptions. NRI advisory. Agent lead qualification. Data licensing to mortgage lenders and NBFCs. B2B intelligence APIs. PropTech partnerships. The platform infrastructure supports every model — at zero marginal cost per additional user.
6+ revenue streams · Zero incremental cost
04
Founder-Market Fit
Built by Amar — Startup Growth Leader, Indian Achievers 2020 awardee, Speaker and Author. Alumni of Adda247, upGrad, Housing.com, Tata Tech and ICICI Bank. NIT Surat engineering foundation. The platform's architecture, content strategy and SEO depth reflect 15+ years of institutional and startup experience — not a side project.
Indian Achievers 2020 · upGrad · Housing.com · NIT Surat
05
Agent Directory — A Category in Itself
India's most comprehensive city-wise real estate broker directory — 80,000+ agents across 18 cities, 60,000+ locality mappings, direct contact without referral fees. A standalone asset that serves buyers, builders and agents simultaneously. Scalable to 5 lakh+ listings.
80,000+ agents · 18 cities · Direct contact
06
Trust is the Rarest Asset
In a market where buyers distrust developers, portals and brokers equally — an editorially independent, no-advertising, no-referral-fee platform is not just differentiated. It is the only credible answer to a crisis of trust that affects every Indian real estate transaction.
Zero paid placements · No developer advertising
07
LandlordScore — A Category We Created
India's first document-verified landlord review platform. ₹2.4 lakh crore in security deposits locked with landlords that tenants have zero data on. LandlordScore gives 50M+ urban renters a verified system to check and rate landlords — a category no one has built in India. Yet.
India's first · Document-verified · 50M+ renter market
Platform Depth

What we've
already built.

100+
Analyst-grade project appraisals
150+
Builder profiles rated
1L+
Verified real estate agents
16
Free tools & calculators
18
Indian cities covered
60K+
Locality-mapped agent records
500+
Research guides & insights
29
RERA portals integrated
Coverage
NCR · Bengaluru · Hyderabad · Mumbai · Pune · More
Project reviews span DLF, Godrej, Prestige, Brigade, Sobha, M3M, Signature Global, Krisumi, Lodha, Mahagun and 20+ more builders. Coverage depth exceeds any aggregator in the Indian market.
Editorial Standard
RERA-verified · Litigation-checked · Sentiment-audited
Every appraisal is cross-referenced against primary RERA filings. Resident sentiment sections are only published for delivered, occupied projects — a standard no other Indian portal maintains.
Technical Architecture
Mobile-first · Schema-marked · Core Web Vitals optimised
Static HTML deployed on Netlify CDN. JSON-LD schema across all page types. Custom sitemap generation. Clean URL architecture. Built to rank — and to serve millions at negligible infrastructure cost.
Data Assets
1 Lakh+ broker records · Project & locality data
Proprietary broker database with 1 Lakh+ records — phone, email, locality and project mappings. India's most comprehensive agent directory, a licensable data asset, and the foundation for future PropTech integrations.
From the Founder
India's home buyers deserve the same quality of research that institutional investors take for granted. I built PropIQ because I couldn't find a single platform in India that was truly on the buyer's side — independent, rigorous, and free. That gap is our opportunity.
Amar · Founder, PropIQ World
Startup Growth Leader  ·  Indian Achievers 2020  ·  Speaker & Author  ·  NIT Surat
Ex · Adda247  ·  upGrad  ·  Housing.com  ·  Tata Tech  ·  ICICI Bank  ·  Politics
Get in Touch

Let's build India's most
trusted property platform together.

Whether you're an investor looking at the PropTech opportunity, a developer wanting to understand how independent research can work in your favour, a media partner, or simply someone who wants to collaborate — we'd love to hear from you.

PropIQ is at an inflection point. The platform is built. The content depth is established. The SEO foundation is laid. We are now looking for the right partners to accelerate what is already India's most comprehensive independent real estate intelligence platform.

If you see what we see — write to us. No decks required for the first conversation.

Email
amar.nitsurat@gmail.com
💬
WhatsApp
+91 83758 56270
🌐
Platform
propiqworld.com
📋 What to include
Tell us who you are, what you're interested in (investment, partnership, data licensing, media collaboration, or simply a conversation), and the best way to reach you. We respond to every genuine inquiry within 24 hours.
🏡
Looking to buy, rent or sell property? We'll connect you with the right partners.